Pages competing with each other
Three pages all targeting "veneers Beirut" split the signal and none of them rank. Keyword cannibalisation is the single most common problem we find, and consolidating those pages often moves rankings within weeks.
SEO & performance
SEO services in Lebanon, measured in clicks not reports
Technical SEO, Core Web Vitals and structured data for businesses in Beirut and across Lebanon. We fix what stops search engines understanding your site, then build the content that earns the ranking.
62 → 84 Lighthouse68 → 97 mobile+33% clicks in 28 days
Where Lebanese websites usually lose their rankings
We have audited enough sites in this market to see the same handful of problems again and again. None of them are exotic and all of them are fixable, which is the good news.
Structured data that says nothing
An SEO plugin emitting empty schema blocks is worse than none: it tells Google nothing while looking like it does. We write real Schema.org markup by hand, describing the actual business, services and location.
A mobile site nobody tested on mobile
Multi-megabyte hero images, render-blocking scripts, fonts loaded from four origins. Core Web Vitals are a ranking factor and a conversion factor at once, and Lebanese mobile data is not generous.
Half a site in the second language
An Arabic version with a third of the pages, no hreflang and machine-translated headings. Search engines treat that as a weak duplicate, and Arabic-speaking customers bounce off it.
Nothing that could rank
Five pages of adjectives and no page answering a question anyone types into Google. Service pages that describe what you do, in the words customers use, are still the foundation.
Nobody watching the numbers
No Search Console, analytics measuring the office as if it were customers, and no idea which pages bring enquiries. You cannot improve what you have never measured.
What our SEO work covers
Technical foundation
- Crawl and indexation audit, with the pages Google is ignoring and why
- Core Web Vitals: LCP, CLS and INP measured on real mobile hardware
- Schema.org structured data written by hand, validated and monitored
- Canonical URLs, redirect chains and internal link architecture
- XML sitemaps, robots directives and crawl budget
- Search Console and Analytics 4 set up with internal traffic filtered
Search and content
- Keyword research in Arabic and English, mapped to real buying intent
- Cannibalisation cleanup so one page owns each search
- Service pages written to rank and to convert, not one or the other
- Local SEO: Google Business Profile, citations and consistent business details
- AI search visibility for Google AI Overviews, ChatGPT and Perplexity
- Monthly reporting that names the three numbers that moved and why
If your site is fundamentally sound, this is the whole engagement. If it is not, we will tell you plainly that the fastest route to ranking is a rebuild rather than another year of patching, and we will show you the evidence behind that opinion.
Getting found in AI search, not just Google
A growing share of people looking for a dentist, a shop or a developer in Beirut now ask an AI assistant instead of scrolling a results page. Those systems do not rank links the way Google does, they quote sources. Being quotable is a different discipline and it rewards different things: facts stated plainly, structured data an engine can trust, pages that answer one question completely, and consistent business information everywhere it appears.
This is newer ground and far less contested than the traditional results page, which is exactly why it is worth claiming now. It is part of every SEO engagement we take, not a separate product with its own invoice.
Questions
Frequently asked questions
How long before SEO produces results?
Technical fixes show up fastest. Correcting indexation, structured data and Core Web Vitals problems can move impressions within two to four weeks, because you are removing obstacles rather than building authority. Ranking for competitive commercial terms is a six to twelve month project. Anyone promising page one in thirty days is either targeting terms nobody searches or is about to get your site penalised.
Do you do SEO in Arabic as well as English?
Yes, and they are genuinely different problems. Arabic search behaviour is not the English keyword list translated: people search in different phrasings, often mix Arabic and Latin script, and intent splits differently. We handle hreflang, right-to-left content, Arabic keyword research and content parity so neither language ends up as the neglected one.
What is the difference between technical SEO and content SEO?
Technical SEO is whether search engines can crawl, render, understand and rank your pages at all: indexation, site speed, structured data, canonical URLs, internal linking, mobile rendering. Content SEO is whether what you publish deserves to rank once they can read it. Technical work is where we start, because publishing more content on a site with technical problems is pouring water into a bucket with a hole in it.
Can you show real results rather than promises?
A clinic site we worked on went from a mobile Lighthouse score of 62 to 84 with organic clicks up 33 percent over 28 days. A trilingual medical site went from 68 to 97 on mobile PageSpeed with accessibility at 100 across 75 pages. Client names are anonymized because we asked and not every client wants to be named, but references and live URLs are available if you are seriously evaluating us.
Do you optimize for AI search like ChatGPT and Google AI Overviews?
Yes, and it is becoming a real share of how people find services. That work overlaps heavily with good technical SEO: clean structured data, clear factual passages an engine can quote, an accessible site for AI crawlers, and consistent business information across the web. We also publish an llms.txt file and structure pages so that specific answers are extractable rather than buried in marketing prose.
Do you require a long contract?
No. A one-off technical audit is a fixed price and yours to keep, whether you hire us to implement it or hand it to your existing developer. Ongoing work is month to month. We would rather keep clients because the numbers are moving than because they signed a twelve month lock-in.
Related services
Web development
When the fastest way to fix the SEO is to rebuild the site properly.
E-commerce SEO
Product schema, category architecture and catalogs that search engines can actually read.
Case studies
The sites behind those numbers and what specifically changed.